What is HighLevel SaaS?
Complete guide to white-label SaaS business model
TLDR
HighLevel SaaS (also called SaaS Mode) is a white-label program that lets agencies rebrand and resell GoHighLevel's all-in-one marketing platform as their own software. For $497/month, you get complete branding control, custom mobile apps, and keep 100% of client revenue (typically $297-$497/client/month).
The Business Model Explained
HighLevel (GoHighLevel) is a comprehensive CRM and marketing automation platform. Their white-label program allows you to rebrand the entire platform - including desktop interface, mobile apps, and documentation - as your own product.
How It Works
Subscribe to Agency Pro
Pay $497/month for white-label access
Brand & Customize
Add your logo, colors, domain, and mobile apps
Sell to Clients
Charge $297-$497/month per client, keep 100%
What's Included
- ✓ Complete Branding: Your logo, colors, domain (e.g., app.yourbrand.com)
- ✓ Mobile Apps: Branded iOS and Android apps in app stores
- ✓ Unlimited Sub-Accounts: Create accounts for unlimited clients
- ✓ Full Platform Access: CRM, funnels, websites, email/SMS, automation
- ✓ Rebilling System: Profit from client email/SMS/AI usage
Who Is This For?
✓ Ideal Candidates
- • Digital marketing agencies
- • Web development agencies
- • Marketing consultants
- • Business coaches
- • Niche market specialists
Prerequisites
- • Basic technical literacy
- • Customer service skills
- • Marketing knowledge
- • $10K+ startup capital
- • 40+ hours/week availability
Important Considerations
- • Not passive income: Requires active management and support
- • Takes time: 10-12 months typically to break even
- • Ongoing costs: $497/month + marketing + tools
- • Churn is real: Expect 4-7% monthly customer churn
Ready to Explore HighLevel?
Start a free trial and see if white-label SaaS is right for you
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